Pure Michigan Voice 2025. Starting in 2025, get ready to lace up your boots and experience the rush of an incredible pure michigan winter. Pure michigan is back with $15 million in funding for a winter campaign and nashville cvc is all about community support following a christmas bombing downtown.

Today the pure michigan campaign is known far and wide for its monumental success, having won dozens of advertising awards—far more than any other state—and driving literally billions. The 2024 pure michigan campaign is inspiring travelers to “keep it fresh” this summer by exploring destinations across our state’s.